BRAINSTORMING

Brainstorming is a facilitated group discussion to produce ideas or solve problems.

The session works best when there is an assigned facilitator to lead the discussion.

Remember the basic rules:

  • No idea is bad, and crazy ideas are welcome

  • All ideas are recorded and considered (physically or digitally)

Brainstorming sessions maybe carried out using other tools such as Affinity Diagram to organise and group common themes, and Pugh or PACE charts to select and prioritise ideas to develop further.